HOW COOL IS THIS?!
Totally genius idea. Booked my first appointment and cannot wait. Letcha' know how it goes. Looks awesome. A super cool blow dry for $35? Brilliant.
LA's first "blow dry bar" has a very simple concept: No cuts. No color. Just blowouts. $35 drybar was created when co-founder Alli Webb outgrew her "one woman" mobile show. After moving to LA, she began doing at-home blowouts on the side, but the strictly referral-based business quickly exploded. Webb says" I realized that women wanted a better blowout, a better experience, and a better price - especially in this economy." After a year of planning and development, the drybar concept was born! The idea is centered around a bar experience as opposed to a typical "hair salon" environment. The main "blow out bar" is the focal point of the space and where women will sip their cocktail and watch Sex and the City while getting a blow out! Whether you want the Manhattan (sleek and smooth hair) or the Mai Tai (messy, beach hair), there is something for everyone.
Check out these pix. Gorgeous space!
Went last week for a blowout. had to straighten my naturally curly hair for an audition, and Rava, my stylist, rocked it!
I adore the concept and the execution.
Posted by: Andrea | 03/09/2010 at 09:26 PM